CallQX – Branding & Product Videos

Branding · Design · Video / Motion

Overview

CallQX is a cloud-based voice solution for the contact center space. I developed the visual identity - logo, color palette, and supporting graphic system - and extended it into clear, approachable product videos for marketing and sales use.

Challenge

Create a distinct product identity that felt modern and trustworthy while still aligning with the parent brand, and communicate value clearly to a technical and non-technical audience.

Solution

I built a clean, modular visual system supported by iconography and typography designed for clarity. This style carried into the product videos through simple motion, intentional pacing, and structured storytelling to highlight features and benefits quickly and effectively.

Branding Assets

CallQX Logo Lockup
CallQX Brand Guide Spread

Product Videos

  • Category:

    Branding · Product/Services

  • Client:

    GM Voices / CallQX

  • Role:

    Brand Designer · Marketing Designer · Video Editor

  • Deliverables:

    Logo, visual identity, product explainer videos

  • Tools:

    Illustrator, Photoshop, InDesign, Premiere Pro, After Effects